Corporate Design

Paper Summary:

This paper explains that one can understand the importance of corporate design when one realizes that consumers purchase products, such as home electronics, are based primarily upon the design of these products rather than on their underlying quality. The author points out that design has integrated business and commercial activity into the very domain of the home, which was once considered private, personal and off limits to business activity. The paper relates that ergonomics has influenced design in the work environment, which has changed the work place from a place of servitude to a place of comfort where an individual is not an accessory to the environment but rather a part of the environment.

Table of Contents:
Overview
Design as Human Enterprise
Manifestation in Daily Life
The Work Environment
The Urban Setting
Conclusion

From the Paper:

"A perfect illustration that design has a pervasive impact on the human condition is found in the argument that architects are partly social engineers as well as designers. Architects in certain disciplines affect social change across demographics within a city by virtue of what and how they design the structures where individuals interact with the civil environment of the city. ... Architects examine design not as a method to control nature but as a way to facilitate the human interaction with nature and improve that interaction to the benefit of both nature and mankind."

Sample of Sources Used:

• Babyak, Richard. "Beauty and the Best." Appliance Design, 53/5(2005):5.
• Carmona, Jose. "Architects: More than just Designers, They are Forces for Social Change in Cities." Caribbean Business, 32/47(2004):28.
• "Consumers See GM and Dell in Better Light." Machine Design, 78/19(2006): 44.
• Griffin, Jeff. "Ergonomics Improve Operator Comfort and Performance." Underground Construction, 60/6(2005):12.
• Itoh, Makoto and Toshiyuki Inagaki. "A Microworld Approach to Identifying Issues of Human-Automation Systems Design for Supporting Operator's Situation Awareness." International Journal off Human-Computer Interaction, 17/1(2004):3.

More papers on Corporate Design:

• Comparison Essay # 62486 : "Curriculum Design"
• Analytical Essay # 131096 : "Conceptual Design Specification"
• Analytical Essay # 143882 : "Corporate Social Responsibility"

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