This paper discusses the use of child labor by overseas manufacturers of U.S. products and its implication for marketing departments.
Written in 2004; 770 words; 4 sources; APA; $ 27.95
Paper Summary:
This paper explains that companies, such as McDonald?s, which find that they have directly or indirectly used child laborers, can find it a difficult problem to manage. The author points out that UNICEF, the branch of the United Nations that concerns itself with child welfare worldwide, has an established policy regarding the employment of children that acknowledges children's participation in economic activity, which does not negatively affect their health and development or interfere with education, can be positive. The paper concludes that marketing departments, rather than simply saying "this is the system" or "we cannot police the entire Third World", must think creatively to find ways to meet United Nations child labor standards.
From the Paper:
"Outspoken critics of the problem of child labor in third world countries attribute certain beliefs to those companies that use child labor, directly or indirectly. Most companies might argue that they do not embrace such philosophies, but it is difficult for a company to insist that they are opposed to child labor when it has been demonstrated that at least some of their merchandise is produced in exactly that way."
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