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Carl's JR Restaurants
Essay # 19818
Carl's JR Restaurants
A 1993 look at Carl's Jr. case which is discussed in regards to history, analysis of market and future outlook.
900 words (approx. 3.6 pages) |
4 sources |
1993
From the Paper:
"Carl's Jr. RestaurantsHistory
Carl's Jr. began as a chain of hamburger stores in 1956, growing out of the existing restaurants owned and operated by Carl Karcher. He started his first restaurant in 1941. His first restaurant consisted of a hot-dog stand purchased for $350 and opened additional hot-dog stands before adding hamburgers to the menu. He was operating a full-sized restaurant in the Anaheim in the fifties called Carl's Drive-In Barbecue. In 1956 Karcher opened two smaller restaurants and called them Carl's Jr., which is the reason for the name the chain still carries (Barrier, 1988, pp. 63-64).
The company grew slowly until the 1970s, after which it ..."
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APA Citation:
Carl's JR Restaurants (2012, January 15). Retrieved February 12, 2012, from http://www.academon.com/Essay-Carl's-JR-Restaurants/19818
MLA Citation:
"Carl's JR Restaurants" 15 January 2012. Web. 12 Feb. 2012. <http://www.academon.com/Essay-Carl's-JR-Restaurants/19818>
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