Internet Trust Certificates

Paper Summary:

This paper takes an in-depth look at the emergence of Internet trust certificates and signatures, and how they will extensively increase the security of Internet electronic commerce and legal deals. The paper first defines and discusses trust in relation to the internet and then outlines the companies that are supposed to provide the solution to consumer confidence and voluntary self regulation that is required in the electronic marketplace, as well as the amount of personal information that a user is willing to allow to become public via the internet.

Contents:
Introduction
Literature Review
What is The Background of These Organizations - BBB Online, Truste and Verisign Inc?
What Are The Services They Provide to The Organizations?
What Are The Guidelines of The Certificates Issued by BBBOnline, TRUSTe and VeriSign Inc?
Evaluate The Certificates to Find Out Whether They Really Stop Mistreating of Personal Information, and Are There Any Loopholes Within The Certificates
Do Consumers Really Feel Safe by These Certificates?
Conclusions

From the Paper:

"The reason for this may be considered to be psychological to a certain extent. An unwanted mail on the e-mail address needs just a click in order to dispose off, and it is a major problem that computer users have been facing for a long time. Even nowadays, all the free amount of e-mail services lead to a great amount of mails which come in, and still several people make use of free e-mail. Thus it is quite possible that the individuals are being accustomed to that sort of great trouble. On the other hand in the case of an unwanted phone call, it can usually come at any hour of any day, and one may not even like to attend to the phone in order to get rid of the people. It is also very true that postal mail is somewhere in between and certain of the individuals are being accustomed to even throwing away of the mails without even opening the mails. Thus, it is quite possible that the classification of the information is quite based on the harassment which it causes to the individual. (Trust in the Internet: The Social Dynamics of an Experience Technology)

To a certain extent, when a person uses the Internet for a while, he tends to develop a higher level of trust in the Internet. There have been different analyses which talk about two general types of cyber trust. One of these categories can be called as "Net-confidence" and the other can be called as "Net-risk". Considering individuals in these two categories help in analyzing the trust that individuals have in Internet. The analyses show that:
- In general continuing users of Internet have more surety and more confidence in the information and people whom they can access via the technology than others who do not use Internet, with several non-users having no opinion about how much of trust can be placed in the Internet."

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