Emerging ethical issues in selling and advertising, utilitarian aspects, deception, e-mail, impact on children, lack of regulation and the use of consumer data.
1,800 words (approx. 7.2 pages), 8 sources, 1999, $ 63.95
Abstract The recent emergence of the Internet as a growing virtual marketplace has brought with it all the standard ethical dilemmas that face marketers in any other medium. But the nature of the Internet also raises fresh problems or, at least, puts a new spin on old ones.
From the Paper "The recent emergence of the Internet as a growing virtual marketplace has brought with it all the standard ethical dilemmas that face marketers in any other medium. But the nature of the Internet also raises fresh problems or, at least, puts a new spin on old ones. The most prominent additions to marketers' ethical considerations are the exploitation of the direct, often interactive and largely unregulated, access to children offered by the Internet, the gathering of information by market researchers, the ease with which lines between information and advertising are blurred in this medium, and the use of consumer information in combination with new technologies such as e-mail. None of these problems is, in essence, new to marketing ethics, but all of them have gained increased importance because of the nature of the new medium."
Abstract This paper analyzes the Nextel Communications company from an investment perspective. In order to do this, the paper looks at a number of relevant factors. The history of the company is detailed, its products and services are described, and the cell-phone industry, Nextel Services, is discussed. In addition, Nextel's business strategy, structure and ownership, major competitors and competitive advantage, market share and market strategies, stock performance, and several other economic indicators are thoroughly reviewed and discussed. The paper concludes with an evaluation of Nextel and an investment recommendation. Graphs and charts are included with this paper.
Background
Business Organization
Competition
Ethics and Social Responsibility
Marketing
Operations
Technology and R&D
Financial Performance
Stock Performance
SWOT analysis
Summary Evaluation
From the Paper "Nextel was initially formed under the name Fleet Call in April 1997. The company was rather small at the time of its existence and expansion efforts were underway. After six year of being virtually unknown, the company renamed to Nextel Communications, Inc. in the year 1993. The forthcoming years would bring the promise of growth of mergers with four other companies to captivate fifty leadings markets in the United States which promised Nextel a solid recognition in the cellular services market."
Abstract This paper discusses the effectiveness of eBay's website regarding the five components of the Internet service value chain: customer acquisition, customer purchase support, customer fulfillment, customer continuance, and the support and the implementation and management of a customer service channel. It identifies areas where eBay could implement further improvements and summarizes the analysis with regard to satisfactorily meeting customer needs.
From the Paper "An eBay auction works exactly the same way as an old-fashioned one: the highest bidder wins. For example, Mike Benson, a St. Louis lawyer, is looking for a rare baseball card of Stan Musial. In seconds, he finds 84 different Stan Musial cards up for auction on eBay, including one for the very card he wants. To bid, he simply enters the highest amount he's willing to spend. In this case, it's $50. He eventually lost the card to a higher bid of $63. Every time there's a sale, eBay takes a cut of the action. As a result, eBay's market value is now worth more than Bloomingdale's, Macy's, Sears, and Toys 'R Us combined. "It was an entirely new idea that took advantage of the Net," says eBay CEO Margaret Whitman, "There's no land-based analog for eBay. We hold no inventory, we ship no product" (www.wral.com, 2003)."
Abstract This paper discusses two topics that have, in recent years, caused much concern in the business industry, ethics and work-related stress. The paper examines the trends of organizational behavior and identifies how ethics influence decision-making and how technology impacts work-related stress.
From the Paper "What is so startling about Bill Gates 1970's prediction of, "A computer on every office desk and in every home," is that very few people owned a computer at that time(Gates). For the most part only colleges and business had them. In fact the idea of a personal computer was beyond the comprehension of most people even those in business. For many in 1975, the Altair was their first introduction to a personal computer and it did not have a display or keyboard and had to be programmed by its owner by flipping a switch back and forth (pop quiz). Certainly this was not a product that would cause anyone to expect a computer to be on every desk and in every home. However, today there is a computer in 60 percent of the homes in the United States and people have access to computers in their jobs and in public libraries (Jennings)."
Abstract This paper looks at the founder of Napster, how the program works, and the problems and controversies it has created. Court disputes are discussed and the reaction of various bands to Napster. A solution to the problem is suggested as well.
From the Paper "As the century turned, something huge emerged from the Internet: a new innovative process that allows users to receive music for free. Napster, the nickname of Shawn Fanning because of his nappy hair, "allows computer users all over the world to swap song files copied from personal CD collections, giving the average Neitzen easily searchable access to hundreds of thousands of songs instantly" (Graham 1D). The Napster emergence has instigated an unending distribution of free songs over the Internet, through the surfacing of other file swapping sites, and has spurred the future of Internet innovations."
Tags: technology, download, free, internet, mp3, ria, music, song
Abstract This paper is about Internet Security issues regarding E-commerce. The author touches on the history and the future of security while also discussing the recent denial of service attacks on several large scale websites.
From the Paper "As the Internet becomes more and more a part of our everyday lives, we must consider how this technology will affect the way we live. One major topic of debate in the ever-increasing Internet universe is that of electronic commerce security, or e-commerce security for short. E-commerce, in a nutshell, means shopping online over the World Wide Web. Internet savvy individuals have the opportunity to shop without even leaving the comfort of their own homes. E-commerce has existed for several years now but has recently become the latest phenomenon facing the Internet today. With the recent development of security features such as Active Server Pages (ASP), Secure Socket Layers (SSL), 128-bit encryption, and several other "buzzwords" of which consumers are not fully aware, e-commerce seems safer than ever. "
Abstract This paper examines the influence of e-mail on the way people inhabit places and its affect on the intra-office communication and creation process. A special look is taken at the corporate office where e-mail has become a standard way to communicate.
From the Paper "E-mail has become a big influence on the way people inhabit places. Because of its very nature- which is only biased toward your being at a computer- location doesn?t "matter" because information can disseminate from anywhere. In a corporate office in the U.S. today, especially for a business with several office branches, email has become a standard way to communicate outside of one's own computer. Being able to send mail electronically has affected the inter-office dynamic, and the intra-office communication and creation process. It has also made white-collar workers less place-bound, and has created dangers for liability that didn?t exist before."
Abstract This paper presents a look at two of the main challenges that are going to face businesses in the 21st century. The author takes the reader on a tour of possible challenges and details why they will occur and what might be done about them. The paper discussed the impact that is likely to happen to organizational structure as well as management practices.
From the Paper "Business has been around since the beginning of time. As the world has evolved so have the businesses. Each time technology moves us a bit further along on the time line of history we move the ways we do business to accommodate the changes. The technological boom of the last three decades however, has provided us with means that we never dreamed possible. While this is a positive change for many areas of business it is also a challenge as we move into the 21st century. There are two essential challenges that will occur going into the next century and the management practices and organizational. Structure will have to change to accommodate them. The advent of the Internet as well as telecommuting is both relatively new business components. Each of them has advantages as long as business management and organizational structure change with them."
Abstract This paper examines the way advanced technology improves health care. The author looks at various fields for improvement such as quality of health care, costs of health care and the storing of health care information. Included is an analysis of objectives and opportunities for this new system.
Table of Contents
Cover Page
Table of Contents
Executive Summary
Problem Definition/Opportunity
Objectives
Data Analysis
Changes in the Health Care Delivery System?
Managed care"New Users of Health Information"
Integrated Delivery System
The Electronic Medical Record?
Content of Electronic Medical Records?
Advantages of Electronic Medical Records?
Disadvantages of Electronic Medical Records
Why is Protection of Medical Records Information Critical?
Examples of Misuse?
Improper Disposal?
Improper Disclosure?
Improper Access
Methods By Which Electronic Records May Be Protected
Current Federal and State Legislation
Federal Protections?
Privacy Act of 1974?
Freedom of Information Act of 1966?
Americans with Disabilities Act?
Medicare Conditions of Participation?
Constitutional Law
State Protections?
Statutes?
Common Law
Private Sector
Health Insurance Portability and Accountability
Findings
Recommendation
Bibliography
From the paper:
"Information technology promises many benefits to health care. By helping to make accurate information more readily available to providers, payers, researchers, administrators, and patients, advanced computing and communications technology can help improve the quality and lower the costs of health care. Information technology is becoming increasingly important to the health care industry as organizations attempt to find ways of lowering the costs of care while improving its quality. Much of the demand for information technology is driven by structural changes in the health care industry and its methods of care. At the same time, the prospect of storing health information in electronic form raises concerns about patient privacy and data security."
Abstract This paper explains how the Information Highway will affect the society in a manner that cannot yet be imagined and instead of a means of uniting the world the author feels that the technological revolution is creating a divide within society furthering social stratification and changing the dynamics of interpersonal relationships.
From the paper:
"As the communications revolution reaches its climax the society is increasingly becoming virtual. Millions of Internet users are logging one every day and interacting with each other over the Internet. Where once socialization was limited within borders today, the society is increasingly becoming borderless as the Internet creates a global world. Chat systems like MSN and AOL Messenger, ICQ and MIRC have captured the people's imagination and no longer is there a need to have personal face-to-face meetings. The interactive software's allow a user to have web conferences, meetings and chat with more than one person at a time. Society is becoming impersonal as concepts like 'cyber love' and 'cyber world' emerge. "
Abstract This paper compares and contrasts the Microsoft Windows operating systems: Windows 98, Windows, Windows CE, Windows 98, Windows 2000, Windows NT, and the Open Source operating system Linux. It describes the key features of each, the system requirements, installation requirements, history, and hardware/software supported.
From the Paper "Operating systems are the backbone of each and every computer system and the most important program that runs on a computer. Every general-purpose computer must have an operating system to run other programs. Operating systems perform basic tasks, such as recognizing input from the keyboard, sending output to the display screen, keeping track of files and directories on the disk, and controlling peripheral devices such as disk drives and printers. webopedia.com). "
Tags: 2000, 98, ce, linux, microsoft, nt, operating, system, windows
Abstract This paper explains how Information Technology is in use in virtually every business today as managers are graded on their ability to handle the flow of information in computer databases. The author contends that one of the most important skills that any business manager will have to have in the foreseeable future is the ability to manage the IT hardware and software now required by business. This paper details the need for integrating IT systems and making them usable for the entire office staff. It describes the role that people play in the system and details several success stories of companies that have introduced IT systems into their company.
From the Paper "It is barely conceivable that any modern office should not have to work with both the blessings and the perils of Information Technology -- that already-broad term grows each day to include such electronic devices and services as voice mail, e-mail, PCs (or Macs), computer networks. The world of Information Technology (or IT as it has become almost universally known) has become nearly as broad as technology -- or information -- itself. Any manager of even the smallest family-based business in the future will have to come to terms in small measure with the world of IT. In addition to the challenges of facing constantly changing technology, any manager trying to assess and work with IT challenges must also address the fact that the entire idea of IT is broad to the point of vagueness. IT means something at least a little different for everyone who uses it, which makes the job of a manager trying to institute consistent IT policies and practices even harder."
Tags: Management, Information, Technology, IT, systems, interface, office, modern
Abstract This paper examines the thesis that the government is playing a wild card in its attempt to censor the Internet. It discusses several laws and examines how public libraries who do not censor the Internet can suffer funding losses.
From the Paper "In Antigone, Sophocles wrote, "There is nothing in the world so demoralizing as money." Today's society revolves around money. Without money, no person, organization, corporation, or entity can function. It is well known that in the hands of the government, when push comes to shove, money pushes, money shoves, and, more often than not, money prevails. In other words, if the government wants something done, money is the wild card. The issue of Internet censorship is no different. For years, the United States government has pushed to place censors on the Internet. After having censorship legislation stuck down by the Supreme Court, the government turned its attention to censorship of the Internet in public libraries and public schools. In recent months, the issue of censorship of the Internet in public libraries and public schools has reached a boiling point. When closely studied, it is obvious that the government has chosen to pursue censorship within libraries and public schools because all other censorship avenues have been blocked. Furthermore, it is also obvious that the government is playing their wild card in their attempt to censor, essentially backing libraries into a comer with legislation that denies public libraries and schools significant amounts of governmental funding if Internet censorship guidelines are not followed. Because the issue of Internet censorship centers on the First Amendment, it is important to understand exactly what the freedom of speech guarantees United States citizens. Since its inception, the First Amendment's guarantee of the freedom of speech has plagued all forms of."
Abstract This paper studies the implementation of technology in the school system and the obstacles that it has to face. It discusses the progress of technology and where we stand today in respect to it. It discusses several articles and research on the subject and their conclusions including Cooley's seven helpful tips. It concludes that technology implementation in education is crucial and it is necessary to do so immediately.
From the Paper "The changing state of education is need of solutions to timeless questions about teaching and learning by reason of this century's boundless technology and its impact on society. More than any period in recorded history, today's technology has transformed daily life, particularly the lives of the many fascinated by it. The American educational system is included in that list. Its sense of direction has not been spared from the chaos and distress that accompanies this unprecedented era. Many educators await the promise of technology's power to guide them and to lead improvements in the educational system. Any reasonable success, however, should bring to us great change. Today, learners have the choice to attend a traditional classroom or the virtual classroom."
Abstract Napster is a program allowing users to directly transfer music files without the aid of a centralized file server. Full-length songs may be exchanged in mere minutes through the program, and neither the artists nor the record companies are compensated for their work. The daunting prospect of consumers freely downloading complete libraries of music propelled the Recording Industry Association of America (RIAA) to successfully sue Napster for trafficking in piracy. This paper analyzes the arguments made by both sides, investigates the virtues of the verdict, and discusses other court outcomes that would have been more beneficial to all parties involved. In addition, lawsuits of other file-sharing applications are discussed, including the likely outlook of Internet peer-to-peer sharing for the future.
From the Paper "The advent of the Internet has enabled users to promptly and effortlessly share information between one another as never before. While the vast majority of individuals embrace this new technology as a blessing, the capacity to impart so much data has produced a crisis regarding copyright infringement. Napster is a program allowing users to directly transfer music files without the aid of a centralized file server. Individuals are able to gain access to an immense library of copyrighted music, thus rattling the record industry.1 Full-length songs may be exchanged in mere minutes through the program, and neither the artists nor the record companies are compensated for their work. The daunting prospect of consumers freely downloading complete libraries of music propelled the Recording Industry Association of America (RIAA) to successfully sue Napster for trafficking in piracy. The following will analyze the arguments made by both sides, investigate the virtues of the verdict, and discuss other court outcomes that would have been more beneficial to all parties involved. One such result would incorporate monthly fees and bonus features into the software, which would appease the RIAA's concerns and also allows Napster to continue its operations. In addition, the lawsuits recently launched against Morpheus, Kazaa, Grokster, and My.Mp3.com are predicted to result in the continuance of their operations, given that illegitimate files are removed from their respective systems."
