GM, Pfizer, and Harley Davidson

Paper Summary:

The paper explains the term " SWOT analysis '' and then presents the SWOT analyses for GM, Pfizer, and Harley Davidson. The paper examines these analysis and addresses issues that these companies might have and compares them to one another in an effort to determine their true strengths and weaknesses.

Outline:
Introduction
General Motors
Pfizer
Harley Davidson
Analysis and Comparison
Conclusion

From the Paper:

"Presented here are the SWOT analyses for GM, Pfizer, and Harley Davidson. Once these have been examined the remainder of the paper will address issues that these companies might have and compare them to one another in an effort to determine their true strengths and weaknesses as well as where many of these companies are going in the future. Even large companies are not safe from competitors, weaknesses, poor market share, and other problems. Good examples of this would be automakers, airlines, and other large companies that have filed for bankruptcy, laid off workers, and encountered many other problems in recent years. Unlike small businesses, most of these larger businesses are able to regroup, restructure, and continue operating, but this does not mean that the problems they encounter are not hurtful to them in many ways. This is unfortunate and harms not only their profits but the profits of their shareholders as well. Performing a SWOT analysis and then acting on what is seen there can help to avoid serious problems."

Sample of Sources Used:

• Barrett, A. (2005, February). Pfizer's Funk. BusinessWeek online. Retrieved from EBSCO HOST Academic Search Premier Database.
• Caldwell, Bruce. (1998). "Harley Shifts Into High Gear - Harley Davidson Turns to IT to Rev Up Production and Tighten Supply-Chain Links." InformationWeek, 55.
• Helyar, John. (2002). "Will Harley-Davidson Hit The Wall?" Fortune 146, 120.
• Hotchkiss, Frank R. (2000, May 19). "Fuel-efficiency war is brewing over SUVs." The Washington Times.
• Lee, Lara. (2002). "First Person: Hogging the Market." Sales & Marketing Management 154, 70.

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