Abstract Yellow journalism, a term used for the use of negligent and flamboyant newspaper reporting without regard to facts, is examined in this paper. Its history and development, its purpose in the media and its impact on history are discussed.
From the Paper "Yellow Journalism is a term used for the use of negligent and flamboyant newspaper reporting, without regard to facts. With yellow journalism the truth is usually misrepresented or concealed, more often than not, there may be no truth to the story at all. In its infancy, the term yellow journalism was used to describe the writing tactics used by William Hearst's New York Journal and Joseph Pulitzer's New York World. These men used yellow journalism to exaggerate and misguide the American public on happenings in Cuba; such reporting may have even sparked the Spanish-American war. Yellow journalism is by no means a memory in America's distant past; even the most conservative newspapers still practice it in a refined form today. Tabloids such as the Star and the Inquirer are notorious for sensationalizing and even falsifying headlines. Additionally, every once in a while straight edged newspapers papers such as the Wall Street Journal may get into the act as well. In 1996, ABC News was singled out for reporting that Israel's Benjamin Netanyahu had called then Prime Minister Yitzhak Rabin a traitor, further investigation revealed that the accusation was false."
Abstract This paper explores the powers of the political speech. It shows how each word is chosen with utmost care and often the politicians words are remembered better than their actions. One such speech by Hilary Clinton is analyzed for its content, its intentions and its ramifications.
From the Paper "Clinton's speech can be seen as belonging to a line of similar speeches in American history, include speeches urging women's enfranchisement given by Frederick Douglass and Susan B. Anthony. She relies heavily on the idea of enfranchisement, which lies at the heart of democracy ? so much so that we tend to use the word as synonymous with empowerment. "
Abstract This paper examines in-depth the use of sex in advertisements. The author writes that the use of sex in advertising is not a new concept but its strategy and openness are ever changing aspects of the hawking of wares. The paper uses many sources and sample advertisements to demonstrate the use of sex and our individual insecurities to sell products. As society has become more forward with sexual expression so has advertisement.
From the Paper "The world is becoming an increasingly competitive place. While the globalization process moves forward, and teenagers grow up faster than ever before marketing departments are scrambling to discover the secret to targeting the markets for their clients. Marketing departments have a very demanding position in the world of advertising. They must study many aspects of society in order to come up with and present in the best possible light the products they have been charged with selling. It is something that requires a deep understanding of human nature, a grasp on different markets, ages and interests, and the understanding of where the lines are drawn between offensive and alluring. The use of sex in advertising is not a new concept but its strategy and openness are ever changing aspects of the hawking of wares. Many of the changes over the years have to do with a more open societal acceptance of its use and its boundaries. Sex in advertising is not a new concept."
Abstract The paper details the advantages and disadvantages of globalization on world economies. It looks at the globalization of the media and its effect on consumers. The paper describes the cultural impact of globalization especially on developing countries. The paper also analyzes cyber-culture.
From the Paper "The creation of a worldwide free market is grounded in a sequence of decisions taken by the US over the last 30 years which dismantled the post-war international monetary system, liberalized world markets and granted the financial sector an autonomy and unparalleled power. The new system also allowed the US to keep up a high standard of living at home by dipping into the planet's savings."
Abstract The paper investigates the factors responsible for this medium's great popularity. It looks at its appeal to the democratizing influence, to people's desire for status, to natural curiosity, and to competitiveness. It also looks at other factors influencing the attraction to reality television, such as the desire to socialize and the allure of this medium for the less intellectual audience. The paper concludes with a brief synopsis of its main points.
From the Paper "Reality television can include news programming, interviews, documentaries, and almost all programs that are portrayed as non-fictional. While many definitions of reality television include programs that are recreated portrayals of past events, reality television is generally does not include "docudramas" that have invented or composite characters, or that show events that are largely fictional in nature, or historical events have been significantly changed from their original incident (CFP: Reality Television; NTVS Research Team).
Perhaps the most interesting feature of reality television is its overwhelming popularity with traditionally fickle and sometimes jaded North American audiences. A myriad of shows, including Survivor, Big Brother, The Real World, Blind Date, Temptation Island, A Wedding, and the latest fad, American Idol, have each reached close to the top of the Nielsen ratings in the past few years."
Abstract The paper presents the opinions of several theorists analyzing how the media is controlled by a dominant race and how the media is used to portray that group's ideology. The paper details how the media's portrayal of Native Americans has changed over the decades. It shows how the shift in media representation of Native Americans is due to a shift in media ownership and pressure from minority groups to be included in a positive way.
From the Paper "The portrayal of Native Americans has changed significantly since the turn of the century, with the most significant changes occurring in the 1980s. In the 1950s "Indians" were portrayed as the aggressors who committed some unthinkable act, without reason or provocation, to some nice white folks who were just minding their own business. They were the bad guys and a hero was sent to avenge the act and bring about "justice". The 1960s and 1970s brought about the Native American as a victim."
Abstract The thesis of this paper is that media justifies its obsession with violence as a way of educating the public, but instead television images make an impact on human behavior by encouraging violence and even false claims of violence and stalking, particularly domestic violence. The writer provides a definition of violence in the media. It then gives examples of certain shows which are classified as particularly violent and why these receive top ratings. The writer also provides research results of the American Psychological Association on the impact on human behavior.
From the Paper "Ever since television was invented, one of the biggest concerns was the impact of sex and violence that was shown in the American homes. What was considered violent and caused major concern many years ago, such as argument between a parent and child, is seen on the Disney channel today. No one can avoid or deny the increase of violence or the fact that violence has a brand new definition. A punch in the nose from a classmate use to be considered fighting or violence, but now is just an inconvenience. A few years ago school shootings had become a major concern for everyone, even for those who have no kids were very hurt by the Colorado school shooting, stunned at the possibility of this happening in America. Everyone loves children and younger high school kids. If school shootings are not enough to worry about, there is now concern over terrorist attacks, which can happen to anyone at anytime. Other forms of media violence includes the O.J Simpson Trial, the Jerry Springer show, and shows that include bodybuilding models-such as Arnold Schwarzenegger movies. The media justifies its obsession with violence as a way of educating the public to learn how to protect themselves, but instead television images make an impact on human behavior by encouraging violence and even false claims of violence and stalking, particularly domestic violence."
Abstract Nonverbal communication takes place in every social setting, though often it is not recognized for what it is or for what it means. Much research has been undertaken in recent years to analyze different kinds of nonverbal communication, and much of this research has addressed issues of interpersonal and inter-gender communication, addressing questions of interpersonal attraction, flirting, interactions in business situations, comparisons of male versus female interpretations of nonverbal behavior, and so on.
From the Paper "I. INTRODUCTION
Nonverbal communication takes place in every social setting, though often it is not recognized for what it is or for what it means. Much research has been undertaken in recent years to analyze different kinds of nonverbal communication, and much of this research has addressed issues of interpersonal and inter-gender communication, addressing questions of interpersonal attraction, flirting, interactions in business situations, comparisons of male versus female interpretations of nonverbal behavior, and so on. An examination of the literature shows some of the parameters of this research and suggests ways of interpreting the findings and applying them to different situations."
Abstract This paper is composed of annotated bibliographies and a literature review of ten different research articles dealing with the acquisition of nonverbal, gestural, or sign languages. It addresses non-verbal language as a first language and a second language, as well as non-verbal language and symbolic communication systems in non-human primates and prehuman ancestors.
From the Paper "Sharon Begley's main point in this article is that "the human brain is wired for gestural communication" just as it is for spoken language, from a nativist perspective. She draws on examples from apes who have learned signed languages, deaf-mute children who have invented their own languages in the absence of an established sign language, and the fact that blind people gesture at the same rate as sighted people. She cites studies of wild bonobos who use symbolic gesture to communicate with each other, and deaf children who created a signed language with more complex grammatical structures than the spoken language in their environment."
From the Paper "One of the issues of psychology is language acquisition, and different theories of how this process takes place have been offered. Each theory has its good points and its bad points, and none as yet seems to be definitive in explaining this complex learning experience. Two of the important theories are those of B.F. Skinner and Noam Chomsky, and they can be compared for their values and their problems.
B.F. Skinner
Skinner discusses the issue of language acquisition in his overall context of behaviorist psychology. He notes that language was acquired relatively late in the development of the human species, and this involved a remarkable change as the (...)"
From the Paper "This paper addresses management policies and problems in developing communication techniques with employees that result in effective management leadership as well as productive, satisfied employees. This paper identifies problem areas and discusses ways of improving management communication.
Effective in-house communication is vital to an organization's success. Prerequisites for success include meaningful objectives, people, information and resources. These Prerequisites are interrelated: the more information employees have about their company's objectives, the easier the objectives are to achieve. Effective communications must be multi-directional, flowing down from management, up from the operating levels, and from staff to staff. Information can be oral or written through such channels as company newsletters or (...)"
From the Paper "The job interview can be traumatic both for the person being interviewed and for the person conducting the interview. There are different types of interview used in business today. The structured interview is one that involves a series of job-related questions which are consistently asked for each applicant for a given job. The unstructured interview is also known as the nondirective interview, and in this case the interviewer is expected to ask probing, open-ended questions. The two types of interview are not only conducted in different ways but also have different purposes, seeking information in each case in order to make a decision about employment. For most jobs, the job interview is an important element in the selection process, and to some degree an interview is subjective no matter what questions are asked because the interviewer has ..."
Abstract Regular television viewers exercise less, often snack more, and so forth, but what is particularly disturbing is the effect such chronic television watching is having on the reading habits of our nation's children. The paper looks at the reasons why children of today are reading less, starting from the fact that they are simply mimicking their parents lack of reading habits and leading to the fact that television reduces a child's speaking (and thus reading) abilities due to their lack of personal contact. The paper examines what parents can do to influence and change their children's viewing habits and how they can direct them to enjoy the world of literature.
From the Paper "Thus, excessive television viewing adversely affects children's reading and learning abilities regardless of socio-economic background, or prior study habits and academic achievements. Television acts like a mind-numbing drug depriving children of their imagination and their ability to engage in complex reasoning. It accustoms them to expect everything to be presented to them polished up and fully formed. Children who watch too much TV neglect many other activities in favor of watching television. They read less and interact less with those around them, in particular their parents or other adults. Television robs children of the power to discover their world for themselves, and instead feeds them an easily-digested pabulum, that all too many young people mistake for the reality of their existence. Television can be a help, and it can serve the purpose of providing innocent entertainment, but parents and teachers must make sure that children fully understand how to read."
This research paper explains, examines and evaluates the effectiveness of different advertising methods used by companies via the internet. It includes an introduction, statement of purpose, method, conclusion and analysis.
Abstract The paper begins by providing background on the demand for internet advertising, including facts and figures that illustrate this point. It then goes on to describe and explain three different methods used by advertisers to reach their audiences. Next, the purpose of the paper is outlined. From there a detailed analysis is given of results found through following an outlined plan researching internet advertising. A discussion of the future of such advertising based on the results of the research follows.
From the Paper "The internet is perhaps the single greatest technology to emerge in this century. Its applications are limitless, ranging from entertainment to commerce to research, all instantly available at the click of a mouse or the push of a button. Internet users can do practically anything online that they can do offline, increasing the attractiveness of this communication medium. There are over six million sites on the World Wide Web, with sixty-four million adult regular internet users. These numbers grow by the hundreds daily. Naturally, an enormous economic market has developed on this information superhighway."
Abstract Discusses the pros and cons of Bilingual education in the United States. Importance of English proficiency to the overall learning process. Problems with English-As-A-Second-Language instruction. Necessity of accountability to boith immersion & bilingual progams. Problem of different meanings in different states regarding bilingual education programs. Contends that the ideal means of bilingual education should be a transitional one.
From the Paper "Bilingual education is a "hot" issue in California, so much so that Pro. 227 in 1998 put the issue of bi-lingual education up to the voters. The so-called Umz Initiative against bi-lingual education passed by a margin of 61% to 39%. However, there continue to be those who believe it is necessary, at least temporarily, to bring foreign-born students up to speed, while the opponents claim that English should be the national language, and until children are proficient in English, their ability to drop back to speaking another language hinders the overall learning process. These people are not against education for all, but insist that the education be in English. This would then mean some sort of remedial schools or classrooms where foreign-language..."
