PanData-A Data Services

Paper Summary:

This paper discusses the realities of a new company in the data warehousing/data services industry and the exigencies of thriving in this field. The types of database products, services and supporting infrastructure are discussed as well as business processes and market requirements. The corporation as a business entity is also discussed in terms of its use and implementation of current and emerging technologies, change management techniques and the Internet as a tool and device.

From the Paper:

"PanData is a data intelligence business concentrating on the data services industry: warehousing, intelligence, customer relations management (CRM) and list generation. PanData amasses data on the Retail & Foodservice Industries across the North American continent. It has over 70k unique companies in its database. The collected data consists of the following data elements: company contact information, personnel--CEO to mid-level management & buyers, trade areas, products, franchise information, parent companies, locations--geo-codes and addresses, market share information, technology related information--POS hardware/software, scanners, software systems, servers (corporate and in-store), databases/data warehouses, communications and connectivity, EDI, RFID, and Wifi. The types of data are considerable and this list is not all-inclusive. PanData envisions revenue in excess of 10m annually and this revenue is PanData's long-term goal. "

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