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Case Study # 109154 :: Innovation and Creativity - Tools for a Knowledge Economy
An examination of the importance of building a "knowledge community" and the need to maximize human resource utilization in an increasingly competitive market.
Written in 2008; 4,112 words; 6 sources; APA; $ 110.95
Paper Summary:
In an increasingly competitive and information rich commercial environment, it is becoming increasingly important to maximize the utilization of human resources within an organization in order to create a foundation for innovation and creativity. The author examines the process and steps taken within a specific company to foster greater staff involvement and identification with the company and its goals. He discusses the merits and demerits of the procedures taken and attempts to evaluate the effect of these measures on the company and its employees. The paper is accompanied by photographs, charts and diagrams.

Outline:
Executive Summary
Introduction
Country Experience Schedule
References
From the Paper:
"Part of the process of generating the ideas and creativity was to ensure we had staff buy-in. This meant they needed to understand the process and be motivated by the possible results that we could achieve. A simple presentation was conducted to explain the process as shown above, whereby the idea generation and process to achieving success was explained. We believed that if the staff saw that management had gone the extra mile to ensure that this process of implementation was founded, feasible and researched, they would believe in it and then half the job was done. "

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