Fresenius Medical Care

Paper Summary:

The paper examines how the Fresenius Medical Care company is continually striving to increase customer satisfaction, to increase the efficiency of their operations, to add more innovative concepts to their products and services and ultimately, to strengthen their competitive position. The paper details the policies and strategies the company implements to attain these goals.

Outline:
Efficiency
Quality
Innovation
Responsiveness to Customers
Competitive Position

From the Paper:

"Increasing the quality of the products and services offered to inpatients and outpatients is yet another constant goal within Fresenius Medical Care. In this particular instance, the company strives to increase the reliability and excellence of the products and services they offer. The reliable factor is revealed by the customers' assurance that they can always count on the support of the FMC in dealing with their health problems. Foremost, not only will the patients be able to count on the existence of these products and services, they will also be able to count on their high quality."

Sample of Sources Used:

• Bhattacharya, A., Santerre, R.E., July 16, 2004, Are All Parent Companies Created Equal? Chain Membership and Quality Capabilities in Dialysis Facilities, University of Connecticut, School of Business
• Castle, N., G., 2001, Innovation in Nursing Homes: Which Facilities Are the Early Adopters?, The Gerontologist No 41, pp. 161-172.
• 2008, Official Website of the Fresenius Medical Care, http://www.fmc-ag.com last accessed on July 15, 2008

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• Analytical Essay # 145745 : "Fresenius Medical Care and Marketing"
• Analytical Essay # 111679 : "Fresenius Medical Systems"

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