An examination of discontinuous innovation and how it will disrupt production development at a specific unnamed company.
Written in 2008; 1,999 words; 6 sources; APA; $ 63.95
Paper Summary:
This paper defines and discusses discontinuous innovation and whether or not it is likely to affect a specific unnamed organization. It suggests how the organization should respond to the possibility of disruption. The paper examines areas such as R&D, marketing activities, technology strategy and organization and relates them all to new product development. It also examines radical innovation and incremental innovation.
"It is clear that the pre-phase innovative potential vested within a project or within an organization or team is critical in the determination of whether the project, organization or team will be innovative in nature and in an ongoing and expanding manner. Radical innovation and incremental innovation are quite different from one another and it is likely that both types of innovation are required in projects, organizations or teams that are successful for an ongoing period-of-time. Breakthrough innovation is also a requirement in the successfully discontinuous innovative initiative. Innovation in the High-Tech market certainly combines the requirements of all these groupings and types of innovative components in order to be successful and stay competitive in the rapidly changing, advancing and expanding high-tech marketplace."
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