Wholesale Sports

Paper Summary:

This paper presents a business plan for Wholesale Sports, a wholesaler of sports equipment and sportswear. The paper begins by discussing the company as it is set up at present. It then goes on to discuss how the company can change in order to improve business, discussing market, the product and development. The paper concludes by justifying the reasons for changing the current business plan of the company.

Table of Contents:
The Company As It Is
The Company As It Will Be
Market Analysis
Product
Development
Justification

From the Paper:

"Based on conservative estimates of the amount of business and profits to be made from grabbing a piece of that marketplace, it only makes sense that the company takes this step. By investing $5 million into this project and keeping track of the revenue and expenses, profits can rise by approximately 50%. Using this money to help the company continue to grow, would mean that more employees could be hired, the current employees could make more money, and the company would pay more in taxes to help the overall economy. Even though that is not the primary reason, it does play its role in the reason(s) why a business plan to help the company grow is completed."

Sample of Sources Used:

• Barry, Tim. CPA's Guide to Developing Effective Business Plans 2001. San Diego: Harcourt Professional Publishing. 2000.

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