Presents a sample business plan for the golfing merchandise store, Main Golfing Outlet.
Written in 2004; 2,221 words; 4 sources; APA; $ 69.95
Paper Summary:
This paper outlines the challenges and opportunities that lie ahead for the golfing merchandise store, Main Golfing Outlet and the strategy it must pursue in order to be successful. The paper gives an overview of the store's objectives, marketing plan, and target markets, as well as a SWOT analysis.
Executive Summary
Company Description
Keys to Success
Objectives
Mission
Products and Services
Marketing Plan
Marketing Focus
Retail Market
Target Markets
Web Success
SWOT Analysis
Conclusion
From the Paper:
"Golf is a game that can be enjoyed by anyone, regardless of size, shape, or age. For this reason, it has become one of the most popular sports and leisure activities in the United States. Main Golfing Outlet aims to target audiences of all ages, groups, skills and genders. Main Golfing Outlet chooses only the most technologically advanced golf clubs to sell to our valued customers."
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