Interior Design

Paper Summary:

The paper is a business plan for "Designonline", an online interior design company with a potential client base of millions. The paper analyzes how the company makes use of two trends in American society: the trend toward do-it-yourself projects and the trend toward improving interior design in residential buildings. The company also makes use of the increasing power of home computers by offering simulation iconography and three-dimensional design that is both powerful enough to create designs with our tutorials, and simple enough for the average computer-literate consumer to use successfully.

Table of Contents:
Executive Summary
Description of Company
Industry Analysis
Objectives
Mission
Competitive Comparison
Technology and Challenges
My Role in the New Company

From the Paper:

"Those with large incomes generally hire an interior designer to assist them; those without that level of income have fallen between the cracks, unless they opted for the one-stop Ethan Allen method. Designonline's challenge will be to successfully market to those with "Ethan Allen" incomes who do not wish to be locked into Ethan Allen products, and but are willing to do it themselves to create a more attractive home."

More papers on Interior Design :

• Research Proposal # 121057 : "Interior Design and Decoration"
• Essay # 89055 : "William Morris and Interior Design"
• Analytical Essay # 128083 : "Form and Function in Interior Design"

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