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Influences on Business Strategy


# 33564
Influences on Business Strategy
Analyzes Dell Computer's approach to marketing in order to demonstrate that a businesses resources and capabilities influence its business strategy.
1,900 words (approx. 7.6 pages) | 7 sources | 2002 United States


Paper Summary:

This paper examines business strategy in terms of the relationship between an organisation's resources and capabilities, and how its strategy is developed. In order to illustrate the relationship, the author presents and analyzes Dell Computer's innovative approach to personal computer marketing and sales.

Cite this paper

APA Citation:

Influences on Business Strategy (2012, January 15). Retrieved February 13, 2012, from http://www.academon.com/Business-Plan-Influences-on-Business-Strategy/33564

MLA Citation:

"Influences on Business Strategy" 15 January 2012. Web. 13 Feb. 2012. <http://www.academon.com/Business-Plan-Influences-on-Business-Strategy/33564>




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