A discussion of the elements of an effective partnership.
Written in 2004; 2,589 words; 12 sources; APA; $ 78.95
Paper Summary:
This paper discusses the importance of effective partnerships and alliances to a company's success. The paper points out that successful partnerships require that both parties in the partnership agree and commit to a set of common elements of the partnership. The paper then lists some of the key elements in a successful partnership and describes some of the reasons that alliances or partnerships fail.
Introduction
Partnerships and Alliances
Key Elements of a Successful Partnership Design
Reasons for Failure
Creating a Successful Design
Conclusion
From the Paper:
"The pace of innovation today is too fast for any one company (especially technology company) to be all things to all customers . Last year alone, for example, the US patent office awarded more than 16,000 patents to the top ten global high-tech companies for their innovations. Even a brief look at the industry's history reveals a graveyard of once successful companies that failed to adapt fast enough to industry changes. Despite its long record of success, IBM suffered a near-death experience in the early 90s. New leadership and a new strategy were instrumental in engineering IBM's turnaround, and so was the power of its alliances with more than 90,000 business partners."
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