An analysis of communication strategies used in crisis management.
Written in 2004; 2,084 words; 6 sources; MLA; $ 65.95
Paper Summary:
This paper discusses the importance of crisis management in sports marketing operations. The paper describes how sports organizations can use communications strategies to combat the negative effects of a crisis situation. The paper contends that, by using effective crisis management models, sports organizations are better prepared to identify 'spot fires,' which will enable marketers to extinguish the flames before they damage the organization's reputation.
From the Paper:
"One of the most important aspects of crisis management is the development and implementation of a theoretical and effective media relations campaign (O'Bierne and Ries, 2002). The media plays a key role in an organization's attempt to send key messages to the publics. On the flip side, it can also send negative and damaging messages, particularly when there is a crisis or scandal involved. The media's ability to jump on a story as soon as it happens has forced sports organizations to develop crisis strategies that can be launched just as quickly as the media can report the news (Fink, 1986)."
We have thousands of high-quality term papers, research papers, essays, book reports and dissertations on every topic. At AcaDemon, you can download those term papers to help you write yours! You can be sure that the term paper, essay, book report or research paper you download are top-quality, competitively priced and high-level work.
Look for more research papers, essays and book reports on Crisis Management
If you can't find your topic here, try another search
or try our affordable, unique custom paper alternative
Custom Research Services include:
Papers written from scratch, according to your specifications. Every paper is UNIQUE - Guaranteed
This Free Term Paper Abstract is a part of our Term Paper Library.Here you can purchase research papers, examples of essays, academic dissertations, articles, notes, analytical papers, book reports, stories and poems. We have thousands of persuasive, point-of-view, narrative, critical, compare and contrast and other types of essays in our Library. You can also find here Term papers on "Crisis Management", Essays on "Crisis Management", Research papers on "Crisis Management", Student papers on "Crisis Management", Book reports on "Crisis Management", Dissertation on "Crisis Management", Thesis on "Crisis Management", Summary of paper on "Crisis Management", Articles written on "Crisis Management".
Look for more research papers, essays and book reports on