An examination of the failed attempt at e-publishing by Harrison-Keyes Inc.
Written in 2007; 1,101 words; 4 sources; APA; $ 38.95
Paper Summary:
This paper examines the lack of risk management and planning at Harrison-Keyes Inc. It explains the issues that caused the e-publishing failure. The paper identifies missed opportunities that led to the failure of its newest business venture. The paper also shows the stakeholder perspectives and the company's ethical dilemmas.
Outline:
Abstract
Harrison-Keyes Problem Statement: Problem Statement
Table One: Issues and Opportunities Identification
Table Two: Stakeholder Perspectives and Ethical Dilemmas
From the Paper:
"This document discusses the case of Harrison-Keyes, Inc. Harrison-Keyes is a traditional publisher of specialty books in the professional, academic, scholarly, and educational markets. Harrison-Keyes is attempting an e-publishing initiative but it failed to plan appropriately for oversight, disaster, and exit strategies."
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