A Business Proposal: Ghana, Africa

Paper Summary:

The paper examines Ghana's physical and demographic variables, socio-cultural background, legal and political affairs, economic variables, communication systems and transportation network. The paper explores the advantages and disadvantages of opening a subsidy in Ghana and recommends the American producer should definitely go ahead and open their new production facility in Ghana. The paper discusses several steps that should be taken in implementing this strategy for international expansion.

Outline:
Company Description
Country Variables
Strategic Recommendation and Implementation

From the Paper:

"Giam's Clothing is an apparel manufacturer which produces clothing articles for the American middle class. The company was founded in 1990 by current chief executive officer John Whitehouse. The middle size company has little over one hundred employees and an annual turnover of 1.5 billion dollars. The firm operates through a single location within the United States. This location is composed of two facilities: one for production purposes and one for administrative purposes, containing the offices of the CEO, the CFO and other business departments, including the Finance and Accounting or the Human Resource Department. Twenty people work in the administrative facility and one hundred in the production facility."

Sample of Sources Used:

• Coutsoukis, Photius, 2004, Ghana - Economy Index, http://www.photius.com/countries/ghana/economy/index.html, last accessed on January 15, 2008
• Pellechio, Anthony ; Zanforlin, Luisa; Begashaw, Girma and Fabrizio, Stefania, 2000, Ghana: Economic Development in a Democratic Environment,
• 2007, Ghana, Central Intelligence Agency, The World Factbook, https://www.cia.gov/library/publications/the-world-factbook/geos/gh.html, last accessed on January 14, 2008
• 2007, Telephones and Communication, Ghana Web, http://www.ghanaweb.com/GhanaHomePage/communication/, last accessed on January 14, 2008
• 2004, Ghana, The Premier Guidebook for Business Globe Trotters, eBizguides

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