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Book Review # 96946 :: 'Good to Great'
A review of the book 'Good to Great' by Jim Collins.
Written in 2006; 1,418 words; 1 sources; MLA; $ 47.95
Paper Summary:
This paper takes a look at Jim Collins' book, 'Good to Great'. According to the paper, Collins critiques the culture of mediocrity. The paper discusses how Collins' study of effective organizational management presents case studies and quantitative data to illustrate why and how some companies succeed, becoming the best in their field. The paper further reports that according to Collins, greatness comes from a combination of factors.
From the Paper:
"Discipline comes into play in the ways good-to-great companies integrate technology into their operations. Rather than implement technology for technology's sake, good-to-great organizations use technology as a tool specific to their needs. Technology never prevents a great company from losing its footing or discipline. Technology, according to Collins in Chapter 7, "Technology Accelerators," accelerates change and can help an organization remain competitive and on-target with goals. Rarely does technology actually catalyze the shift from goodness to greatness. In the following chapter Collins claims that great companies use acquisitions as accelerators, rather than as instigators, of change."

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