A portrayal of the organizational culture of the Oracle Corporation, as one that typifies many of the high-tech start-ups that have transformed themselves from small companies into worldwide leaders in their chosen markets.
Written in 2009; 1,550 words; 4 sources; APA; $ 50.95
Paper Summary:
This paper discusses the Oracle Corporation and defines how the Oracle culture serves as the catalyst of its growth. The paper also defines Oracle's customer base and then evaluates and discusses a new set of customer service standards for Oracle.
Outline:
Introduction
The Oracle Organizational Culture
The Oracle Customer Base
Proposed Customer Service Standards
From the Paper:
"This outcome orientation is best seen in the company's approach to streamlining the new product development and introduction (NPDI) process. This strength of the company culture is seen in the acquisition of Siebel Systems, one of the leading CRM companies globally. Within twelve months of the acquisition Oracle integrated the CRM applications purchased from Siebel into the Oracle 11i Suite of eBusiness Applications. The Oracle culture also has the characteristics of being aggressive in winning new customers through sales engagements."
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