Explores the organizational responses of the oil industry to externally induced ethanol and energy innovations.
Written in 2008; 10,390 words; 59 sources; APA; $ 208.95
Paper Summary:
The paper deals with the impact of external forces of developmental innovation on the management strategies and processes of oil companies. The paper highlights how adoption of new innovation strategies can be difficult to apply for a major industry like the oil industry at the same time as highlighting the advantages that the oil industry could have by adopting the newer innovation strategies. The paper also deals with the appropriateness of the timing, speed and application of the innovation strategies within the oil industry.
Table of Contents:
Abstract
Introduction
Analyzing Industry Environment through Innovative Business Management
Analyzing Competition within the Industry
Timing of Innovation
Innovation Speed
The Impact of Corporate Culture on Innovation
The Use of Core Competence as an Innovation Method
Internal Innovation
Research and Development
The Speed of Marketing the Innovated Product
The Relationship between Innovation and Organizational Success
The Impact of Innovation on Organizational Capabilities
The Relationship between Experience and Innovation
Strategic Planning and Innovation
The Strategic Planning Model Developed by Bryson
Conclusion
From the Paper:
"The production of ethanol also leads to the release of aldehydes and alcohol in the environment which is harmful as they are cancer-causing chemicals. After the production of ethanol was inspected, the chemicals and gases released into the atmosphere were found to be quite detrimental for the environment. As even the plowing, planting, cultivation and transportation of corn takes up petroleum energy, ethanol can not be considered to be a safe alternate energy source and neither is it environmentally friendly as it contributes to a lot of environmental pollution."
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