External Induced Innovation

Paper Summary:

This paper discusses gun control and the effect of the California law 'Roberti-Roos Assault Weapons Control Act of the year 1989' and how it will impact on the manufacturers of AR-15 rifle. In particular, in discussing this topic, the paper analyzes the object of sale (.i.e the weapons) and the general attitude of the public toward the weapon sales, the legislation regarding the sale and use and the effect that is perceived in the market and, lastly, the theories of management that are apt in such a scenario to understand the effect and the best method of reacting or pro-acting to the legislation and changes.

Outline:
Introduction
The California Legislation
Externally Oriented Innovations
Measuring and Analyzing Regulatory Changes
Strategic Retreat and Frontal Attack
The Laws that Affect
Gun Control and Companies
Changes by the Companies
Conclusion

From the Paper:

"The legislature thus intended the restrictions on the use of a particular class of weapons designated as the "assault weapons as well as establish a process for their sale as also possession". ("Penal Code Section: 12275-12278", n. d.) The restrictions do not extend to weapons that are used for hunting and sports. The law therefore requires citizens to apply for permits and register the weapon with the authorities. The ban therefore is in unauthorized owning the class of weapons. The weapons that were classified in the act includes all Rifles of the AK series "Norinco 56, 56S, 84S, and 86S, Poly Technologies AKS and AK47, MAADI AK47 and AR and twelve others. The companies that were spelt out in the act included Benelli, Hammerli, Pardini, and Walther weapons."

Sample of Sources Used:

• Chebium, Raju. (2000, Apr) "Gun industry sues public officials over firearms 'code of conduct'" Retrieved 8 April, 2008 from http://archives.cnn.com/2000/LAW/04/26/gunlawsuit/index.html
• Dougherty, Jon E. (2000, Jul) "California expanding ban on 'assault weapons': Register, sell, disable or remove guns from state by Dec.31" World Net Daily, Retrieved 8 April, 2008 from http://www.worldnetdaily.com/news/article.asp?ARTICLE_ID=15421
• Fagan, Jeff; Mailman, Joseph L. (2000, Feb) "Gun Control Urban Impact Statement" Columbia University News, p. 8.
• Giliberti, Frank J. (2002, Jan-Feb) "Negligent Marketing Claims under Fire: The Courts Shoot down Negligence Suits against Gun Manufacturers" Marketing Management Magazine, p: 17.
• Marcus, Alfred A. (1984) "The Adversary Economy: Business Responses to Changing Government Requirements" Quorum Books. Westport, CT.

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