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Analytical Essay # 116976 :: Apple's Strategic Management
This paper discusses the concern over Apple's continued competitive advantage without the leadership of Steve Jobs, Apple's CEO.
Written in 2009; 975 words; 13 sources; APA; $ 34.95
Paper Summary:
The paper reveals that the general public is of the opinion that Apple will lose its competitive advantage without the leadership of its CEO, Steve Jobs. The paper discusses how Jobs' leadership facilitated the continuous process of managing change which new product development entails. The paper emphasizes the importance of maintaining the spirit of innovation that was the reflection of Jobs' strategic leadership and recommends that the company recruit manpower from the external managerial labor market in order to maintain this innovative spirit.
From the Paper:
"The comment of Hitt and Ireland (1999) clearly reflects the public concern over Apple's continued supremacy after the departure of Steve Jobs, the Chief Executive at Apple. Apple's competitive advantage clearly lies in its organizational culture. However the leadership for maintaining the specific cultural orientation comes from Steve Job's vision of the future direction of product development. Without his leadership, the company might not be in a position to develop products that will transform the market (cited in Kane, 2009). This has been the core competency of the company."

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