Analysis of External Environment

Paper Summary:

The paper relates that the level of care an individual may receive is impacted by a number of socio-economic factors within the external environment. The paper explores these factors that include technological, political, competitive, regulatory, social and economic issues. The paper highlights how an external analysis of these factors allows the organization to discover threats and opportunities and how the organization's manager is able to strategize to respond to external opportunities and threats will determine the success or failure of the organization.

Outline:
Introduction
Technology
Political
Competitive
Regulatory
Social
Economic
Conclusion

From the Paper:

"An analysis of the external environment of a healthcare facility serves to understand the forces that help to shape the organization. In most recent years the healthcare facility has experienced significant increase in the demand for services and utilities. Irrespectively, there has been a shortage of nursing personnel with difficulty in recruiting and retaining staff resulting in significantly increased workloads. The delivery of health care has seen many changes and will continue to see more changes within the realms of the environment. The level of care an individual may receive is impacted by a number of socio-economic factors within the external environment. The organization's environmental factors are dependent upon the mission of the organization, the market it competes and sell with and the strategies put in place to combat these factors."

Sample of Sources Used:

• Albright, K. S. (2004). Environmental scanning: Radar for success. Information Management Journal, 38(3), 38-45. Retrieved April 9, 2009, from EBSCOhost database.
• Ginter, P. M., Swayne, L. E., & Duncan, W. J. (2002). Strategic management of healthcare organizations. (4th ed.) . Oxford, UK:Wiley-Blackwell. Retrieved April 11, 2009, from http://books.google.com/books?hl=en&lr=&id=x6wZQktLbe8C&oi=fnd&pg=PR9&dq=Analysis+of+healthcare+External+Environment+&ots=k_CxoIBg1J&sig=hYZzLB2o8ihaXtXM4KPi9pRF1cU
• Lutz, S., & Root, D. (2007). Nurses, consumer satisfaction and pay for performance [Electronic version]., Healthcare Financial Management , 61(10), 57-63. Retrieved April 10, 2009, from ThomasGale database.
• Mackie, D. L. & Biblo, R. L. (1980). HMO development: Threat or opportunity for hospitals? American Journal of Law & Medicine, 6(1), 29-49. Retrieved April 9, 2009, from EBSCOhost database.
• Rivers, R., & Bae, P. (1999). Hospital competition in major U.S. metropolitan areas: An empirical evidence. Journal of Socio-Economics, 28(5), 597. Retrieved April 12, 2009, from MasterFILE Premier database.

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